{"id":205,"date":"2026-03-27T17:51:28","date_gmt":"2026-03-27T17:51:28","guid":{"rendered":"https:\/\/www.hi-posts.com\/tw\/essential-questions-swot-session\/"},"modified":"2026-03-27T17:51:28","modified_gmt":"2026-03-27T17:51:28","slug":"essential-questions-swot-session","status":"publish","type":"post","link":"https:\/\/www.hi-posts.com\/tw\/essential-questions-swot-session\/","title":{"rendered":"\u9032\u884cSWOT\u5206\u6790\u6703\u8b70\u6642\u5fc5\u9808\u56de\u7b54\u7684\u95dc\u9375\u554f\u984c"},"content":{"rendered":"<p>\u6230\u7565\u898f\u5283\u4e0d\u50c5\u50c5\u9700\u8981\u4e00\u6b21\u8166\u529b\u6fc0\u76ea\u6703\u8b70\uff1b\u5b83\u9700\u8981\u4e00\u7a2e\u7d50\u69cb\u5316\u7684\u65b9\u6cd5\uff0c\u4ee5\u7406\u89e3\u7d44\u7e54\u5728\u5e02\u5834\u4e2d\u7684\u5b9a\u4f4d\u3002SWOT\u5206\u6790\u6846\u67b6\u4ecd\u662f\u5546\u696d\u6230\u7565\u7684\u57fa\u77f3\uff0c\u4f46\u5176\u6210\u6548\u5b8c\u5168\u53d6\u6c7a\u65bc\u63d0\u554f\u7684\u54c1\u8cea\u3002\u82e5\u7f3a\u4e4f\u660e\u78ba\u7684\u554f\u984c\uff0c\u7d50\u679c\u5c07\u50c5\u662f\u6a21\u7cca\u610f\u898b\u7684\u5806\u758a\uff0c\u800c\u975e\u53ef\u57f7\u884c\u7684\u6578\u64da\u3002\u672c\u6307\u5357\u8a73\u8ff0\u4e86\u5728SWOT\u6703\u8b70\u671f\u9593\u63d0\u53d6\u6709\u610f\u7fa9\u6d1e\u5bdf\u6240\u5fc5\u9700\u7684\u5177\u9ad4\u554f\u984c\u3002<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img alt=\"Chalkboard-style infographic showing essential questions for SWOT analysis sessions: Strengths (unique resources, competitive advantages, brand reputation), Weaknesses (performance gaps, missing resources, competitor benchmarks), Opportunities (market trends, new technologies, partnership potential), and Threats (new entrants, tech disruption, shifting preferences). Includes preparation checklist, internal vs external factor guide, SO\/ST\/WO\/WT strategy formulas, and common pitfalls to avoid. Handwritten teacher aesthetic on dark slate background with colored chalk accents, designed for strategic planning workshops and business education.\" decoding=\"async\" src=\"https:\/\/www.hi-posts.com\/wp-content\/uploads\/2026\/03\/swot-analysis-essential-questions-chalkboard-infographic.jpg\"\/><\/figure>\n<\/div>\n<h2>\u70ba\u6230\u7565\u6e05\u6670\u5ea6\u5960\u5b9a\u57fa\u790e \ud83c\udfaf<\/h2>\n<p>\u5728\u6df1\u5165\u63a2\u8a0e\u512a\u52e2\u3001\u52a3\u52e2\u3001\u6a5f\u6703\u8207\u5a01\u8105\u56db\u500b\u8c61\u9650\u4e4b\u524d\uff0c\u6e96\u5099\u5de5\u4f5c\u81f3\u95dc\u91cd\u8981\u3002\u6210\u529f\u7684\u6703\u8b70\u9700\u8981\u5408\u9069\u7684\u53c3\u8207\u8005\u3001\u5408\u9069\u7684\u74b0\u5883\u4ee5\u53ca\u6b63\u78ba\u7684\u8cc7\u6599\u3002\u76ee\u6a19\u662f\u5275\u9020\u4e00\u500b\u80fd\u8aa0\u5be6\u8a55\u4f30\u800c\u4e0d\u5fc5\u64d4\u6182\u5f8c\u679c\u7684\u7a7a\u9593\u3002<\/p>\n<ul>\n<li><strong>\u5b9a\u7fa9\u7bc4\u570d\uff1a<\/strong> 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\ud83d\ude80<\/h3>\n<p>\u6a5f\u6703\u662f\u5916\u90e8\u74b0\u5883\u4e2d\u6709\u5229\u7684\u689d\u4ef6\uff0c\u7d44\u7e54\u53ef\u4ee5\u52a0\u4ee5\u5229\u7528\u3002\u5b83\u5011\u4ee3\u8868\u6210\u9577\u6216\u6539\u5584\u7684\u6f5b\u529b\u3002\u8981\u767c\u73fe\u5b83\u5011\uff0c\u4f60\u5fc5\u9808\u4fdd\u6301\u8cc7\u8a0a\u9748\u901a\uff1a<\/p>\n<ul>\n<li><strong>\u54ea\u4e9b\u662f\u65b0\u8208\u7684\u5e02\u5834\u8da8\u52e2\uff1f<\/strong>\u6d88\u8cbb\u8005\u884c\u70ba\u662f\u5426\u51fa\u73fe\u8f49\u8b8a\uff0c\u4e14\u8207\u4f60\u7684\u80fd\u529b\u76f8\u7b26\uff1f<\/li>\n<li><strong>\u662f\u5426\u6709\u6211\u5011\u53ef\u4ee5\u63a1\u7528\u7684\u65b0\u6280\u8853\uff1f<\/strong>\u81ea\u52d5\u5316\u3001\u4eba\u5de5\u667a\u6167\u6216\u65b0\u7684\u901a\u8a0a\u5de5\u5177\uff0c\u53ef\u80fd\u80fd\u7c21\u5316\u904b\u4f5c\u6d41\u7a0b\uff0c\u6216\u5275\u9020\u65b0\u7522\u54c1\u3002<\/li>\n<li><strong>\u6cd5\u898f\u74b0\u5883\u662f\u5426\u6b63\u5728\u6539\u8b8a\uff1f<\/strong>\u65b0\u6cd5\u898f\u53ef\u80fd\u958b\u555f\u5e02\u5834\uff0c\u6216\u70ba\u7af6\u722d\u5c0d\u624b\u6d88\u9664\u969c\u7919\u3002<\/li>\n<li><strong>\u6211\u5011\u80fd\u5426\u9032\u884c\u5730\u7406\u4e0a\u7684\u64f4\u5f35\uff1f<\/strong>\u662f\u5426\u5b58\u5728\u5c1a\u672a\u958b\u767c\u7684\u5730\u5340\u6216\u4eba\u53e3\u7fa4\u9ad4\uff0c\u5176\u9700\u6c42\u6b63\u5728\u4e0a\u5347\uff1f<\/li>\n<li><strong>\u7af6\u722d\u5c0d\u624b\u7684\u7522\u54c1\u6216\u670d\u52d9\u662f\u5426\u5b58\u5728\u7f3a\u53e3\uff1f<\/strong>\u5982\u679c\u7af6\u722d\u5c0d\u624b\u5ffd\u7565\u67d0\u500b\u7279\u5b9a\u7d30\u5206\u5e02\u5834\uff0c\u9019\u5c31\u662f\u4f60\u7684\u5207\u5165\u6a5f\u6703\u3002<\/li>\n<li><strong>\u6709\u54ea\u4e9b\u5408\u4f5c\u7684\u53ef\u80fd\u6027\uff1f<\/strong> \u8207\u5176\u4ed6\u516c\u53f8\u5408\u4f5c\u662f\u5426\u80fd\u5e36\u4f86\u65b0\u6e20\u9053\u6216\u8cc7\u6e90\u7684\u63a5\u5165\uff1f<\/li>\n<\/ul>\n<p> \u6a5f\u6703\u4e0d\u53ea\u662f\u904b\u6c23\uff1b\u5b83\u5011\u662f\u5e02\u5834\u4e2d\u9700\u8981\u654f\u92b3\u89c0\u5bdf\u7684\u4fe1\u865f\u3002\u5982\u679c\u4f60\u672a\u80fd\u8b58\u5225\u5b83\u5011\uff0c\u7af6\u722d\u5c0d\u624b\u5c07\u6436\u5148\u4f54\u64da\u3002<\/p>\n<h3> \u8a55\u4f30\u5a01\u8105 \u26a0\ufe0f<\/h3>\n<p> \u5a01\u8105\u662f\u53ef\u80fd\u70ba\u4f60\u7684\u4f01\u696d\u5e36\u4f86\u9ebb\u7169\u7684\u5916\u90e8\u56e0\u7d20\u3002\u5b83\u5011\u662f\u5fc5\u9808\u6e1b\u8f15\u6216\u898f\u5283\u61c9\u5c0d\u7684\u98a8\u96aa\u3002\u5ffd\u7565\u5a01\u8105\u662f\u4e00\u7a2e\u6230\u7565\u6027\u932f\u8aa4\uff1a<\/p>\n<ul>\n<li><strong> \u65b0\u9032\u5165\u8005\u662f\u8ab0\uff1f<\/strong> \u662f\u65b0\u5275\u516c\u53f8\u9084\u662f\u65e2\u6709\u7684\u4f01\u696d\u6b63\u4ee5\u7834\u58de\u6027\u6a21\u5f0f\u9032\u5165\u4f60\u7684\u5e02\u5834\uff1f<\/li>\n<li><strong> \u7d93\u6fdf\u6307\u6a19\u6709\u54ea\u4e9b\uff1f<\/strong> \u901a\u8ca8\u81a8\u8139\u3001\u5229\u7387\u6216\u7d93\u6fdf\u8870\u9000\u98a8\u96aa\u53ef\u80fd\u5f71\u97ff\u6d88\u8cbb\u80fd\u529b\u3002<\/li>\n<li><strong> \u6280\u8853\u662f\u5426\u6b63\u4f7f\u6211\u5011\u7684\u7522\u54c1\u88ab\u6dd8\u6c70\uff1f<\/strong> \u9810\u671f\u7684\u7834\u58de\u5f80\u5f80\u4f86\u81ea\u884c\u696d\u4e4b\u5916\u3002<\/li>\n<li><strong> \u4f9b\u61c9\u93c8\u662f\u5426\u5b58\u5728\u8106\u5f31\u4e4b\u8655\uff1f<\/strong> \u5c0d\u55ae\u4e00\u4f9b\u61c9\u5546\u6216\u5730\u5340\u7684\u4f9d\u8cf4\u6703\u5e36\u4f86\u98a8\u96aa\u3002<\/li>\n<li><strong> \u6d88\u8cbb\u8005\u504f\u597d\u6b63\u5728\u5982\u4f55\u8f49\u8b8a\uff1f<\/strong> \u5982\u679c\u5ba2\u6236\u9060\u96e2\u4f60\u7684\u6838\u5fc3\u7522\u54c1\uff0c\u5a01\u8105\u4fbf\u662f\u771f\u5be6\u5b58\u5728\u7684\u3002<\/li>\n<li><strong> \u6cd5\u898f\u5408\u898f\u6210\u672c\u662f\u591a\u5c11\uff1f<\/strong> \u66f4\u56b4\u683c\u7684\u6cd5\u898f\u53ef\u80fd\u58d3\u7e2e\u5229\u6f64\u7a7a\u9593\u6216\u9650\u5236\u71df\u904b\u3002<\/li>\n<\/ul>\n<p> \u5a01\u8105\u9700\u8981\u5236\u5b9a\u61c9\u6025\u8a08\u5283\u3002\u76ee\u6a19\u4e26\u975e\u6d88\u9664\u6240\u6709\u98a8\u96aa\uff08\u9019\u662f\u4e0d\u53ef\u80fd\u7684\uff09\uff0c\u800c\u662f\u5efa\u7acb\u97cc\u6027\u4ee5\u61c9\u5c0d\u6700\u53ef\u80fd\u51fa\u73fe\u7684\u8ca0\u9762\u7d50\u679c\u3002<\/p>\n<h2> \u5167\u90e8\u8207\u5916\u90e8\u5206\u6790\uff1a\u4e00\u9805\u6bd4\u8f03 \ud83d\udccb<\/h2>\n<p> \u70ba\u91d0\u6e05\u9019\u4e9b\u985e\u5225\u4e4b\u9593\u7684\u5dee\u7570\uff0c\u8acb\u53c3\u8003\u4ee5\u4e0b\u8868\u683c\u3002\u6b64\u8996\u89ba\u8f14\u52a9\u5de5\u5177\u6709\u52a9\u65bc\u78ba\u4fdd\u9805\u76ee\u88ab\u653e\u7f6e\u5728\u6b63\u78ba\u7684\u8c61\u9650\u4e2d\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u985e\u5225<\/th>\n<th>\u63a7\u5236\u7a0b\u5ea6<\/th>\n<th>\u7126\u9ede<\/th>\n<th>\u7bc4\u4f8b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u512a\u52e2<\/strong><\/td>\n<td>\u5167\u90e8<\/td>\n<td>\u80fd\u529b<\/td>\n<td>\u5c08\u6709\u5c08\u5229<\/td>\n<\/tr>\n<tr>\n<td><strong>\u5f31\u9ede<\/strong><\/td>\n<td>\u5167\u90e8<\/td>\n<td>\u8cc7\u6e90\u6709\u9650<\/td>\n<td>\u904e\u6642\u7684\u8edf\u9ad4<\/td>\n<\/tr>\n<tr>\n<td><strong>\u6a5f\u6703<\/strong><\/td>\n<td>\u5916\u90e8<\/td>\n<td>\u5e02\u5834\u6210\u9577<\/td>\n<td>\u65b0\u7684\u4eba\u53e3\u7d50\u69cb\u8da8\u52e2<\/td>\n<\/tr>\n<tr>\n<td><strong>\u5a01\u8105<\/strong><\/td>\n<td>\u5916\u90e8<\/td>\n<td>\u5e02\u5834\u98a8\u96aa<\/td>\n<td>\u7af6\u722d\u5c0d\u624b\u964d\u50f9<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u78ba\u4fdd\u9805\u76ee\u6b63\u78ba\u5206\u985e\u81f3\u95dc\u91cd\u8981\u3002\u82e5\u65b0\u6280\u8853\u6253\u64ca\u5230\u4f60\uff0c\u5b83\u5c31\u662f\u5a01\u8105\uff1b\u4f46\u82e5\u4f60\u80fd\u63a1\u7528\u5b83\uff0c\u5b83\u5c31\u662f\u6a5f\u6703\u3002\u60c5\u5883\u6c7a\u5b9a\u5206\u985e\u3002<\/p>\n<h2>\u5f4c\u5408\u5dee\u8ddd\uff1a\u7b56\u7565\u6574\u5408 \ud83e\udde9<\/h2>\n<p>\u5b8c\u6210\u56db\u500b\u8c61\u9650\u50c5\u662f\u7b2c\u4e00\u6b65\u3002SWOT\u5206\u6790\u7684\u771f\u6b63\u50f9\u503c\u5728\u65bc\u4e32\u806f\u5404\u9ede\u3002\u4f60\u5fc5\u9808\u5236\u5b9a\u7b56\u7565\uff0c\u904b\u7528\u512a\u52e2\u4f86\u628a\u63e1\u6a5f\u6703\uff0c\u4ee5\u512a\u52e2\u9632\u79a6\u5a01\u8105\uff0c\u6539\u5584\u5f31\u9ede\u4ee5\u6293\u4f4f\u6a5f\u6703\uff0c\u4e26\u6700\u5c0f\u5316\u5f31\u9ede\u4ee5\u907f\u958b\u5a01\u8105\u3002<\/p>\n<ul>\n<li><strong>SO\u7b56\u7565\uff08\u6700\u5927\u5316-\u6700\u5927\u5316\uff09\uff1a<\/strong> \u5982\u4f55\u904b\u7528\u5167\u90e8\u512a\u52e2\u4f86\u6700\u5927\u5316\u5916\u90e8\u6a5f\u6703\uff1f\u9019\u662f\u4f60\u7a4d\u6975\u6210\u9577\u7684\u8def\u5f91\u3002<\/li>\n<li><strong>ST\u7b56\u7565\uff08\u6700\u5927\u5316-\u6700\u5c0f\u5316\uff09\uff1a<\/strong> \u5982\u4f55\u904b\u7528\u512a\u52e2\u4f86\u6700\u5c0f\u5316\u5916\u90e8\u5a01\u8105\uff1f\u9019\u662f\u4f60\u7684\u9632\u79a6\u7b56\u7565\u3002<\/li>\n<li><strong>WO\u7b56\u7565\uff08\u6700\u5c0f\u5316-\u6700\u5927\u5316\uff09\uff1a<\/strong> \u5982\u4f55\u514b\u670d\u5f31\u9ede\u4ee5\u628a\u63e1\u6a5f\u6703\uff1f\u9019\u901a\u5e38\u9700\u8981\u6295\u8cc7\u6216\u6539\u8b8a\u3002<\/li>\n<li><strong>WT\u7b56\u7565\uff08\u6700\u5c0f\u5316-\u6700\u5c0f\u5316\uff09\uff1a<\/strong> \u5982\u4f55\u6700\u5c0f\u5316\u5f31\u9ede\u4e26\u907f\u958b\u5a01\u8105\uff1f\u9019\u662f\u4f60\u7684\u751f\u5b58\u6216\u6210\u672c\u964d\u4f4e\u7b56\u7565\u3002<\/li>\n<\/ul>\n<p>\u9019\u4e9b\u7d44\u5408\u5c07\u975c\u614b\u6e05\u55ae\u8f49\u5316\u70ba\u52d5\u614b\u884c\u52d5\u8a08\u756b\u3002\u82e5\u7121\u6b64\u6574\u5408\uff0cSWOT\u5206\u6790\u50c5\u50c5\u662f\u5b78\u8853\u7df4\u7fd2\u3002<\/p>\n<h2>\u61c9\u907f\u514d\u7684\u5e38\u898b\u9677\u9631 \ud83d\udeab<\/h2>\n<p>\u5373\u4f7f\u63d0\u51fa\u6b63\u78ba\u554f\u984c\uff0c\u5718\u968a\u5728\u57f7\u884c\u968e\u6bb5\u4ecd\u7d93\u5e38\u51fa\u932f\u3002\u4e86\u89e3\u9019\u4e9b\u5e38\u898b\u932f\u8aa4\u6709\u52a9\u65bc\u7dad\u6301\u6703\u8b70\u7684\u5b8c\u6574\u6027\u3002<\/p>\n<ul>\n<li><strong>\u904e\u65bc\u6a21\u7cca\uff1a<\/strong> \u300c\u512a\u8cea\u7684\u5ba2\u6236\u670d\u52d9\u300d\u4e26\u975e\u512a\u52e2\u3002\u771f\u6b63\u7684\u512a\u52e2\u662f\u300c98%\u7684\u5ba2\u6236\u4fdd\u7559\u7387\u300d\u3002\u660e\u78ba\u6027\u624d\u80fd\u63a8\u52d5\u884c\u52d5\u3002<\/li>\n<li><strong>\u6df7\u6dc6\u5167\u90e8\u8207\u5916\u90e8\uff1a<\/strong> \u5206\u985e\u932f\u8aa4\u6703\u5c0e\u81f4\u7b56\u7565\u932f\u8aa4\u3002\u4e0d\u8981\u5c07\u300c\u5e02\u5834\u6210\u9577\u300d\u5217\u70ba\u512a\u52e2\u3002<\/li>\n<li><strong>\u5ffd\u7565\u6578\u64da\uff1a<\/strong> \u50c5\u6191\u76f4\u89ba\u800c\u7121\u6578\u64da\u652f\u6301\uff0c\u6703\u964d\u4f4e\u5206\u6790\u7d50\u679c\u7684\u6709\u6548\u6027\u3002<\/li>\n<li><strong>\u7f3a\u4e4f\u5f8c\u7e8c\u8ffd\u8e64\uff1a<\/strong> \u5982\u679c\u6703\u8b70\u7d50\u675f\u6642\u884c\u52d5\u9805\u76ee\u4ecd\u672a\u6307\u5b9a\u8ca0\u8cac\u4eba\uff0c\u90a3\u9ebc\u5de5\u4f5c\u5c07\u767d\u8cbb\u3002<\/li>\n<li><strong> \u7fa4\u9ad4\u601d\u7dad\uff1a<\/strong> \u5982\u679c\u53ea\u6709\u4e00\u500b\u4e3b\u5c0e\u8072\u97f3\u638c\u63a7\u5c0d\u8a71\uff0c\u591a\u6a23\u5316\u7684\u89c0\u9ede\u5c07\u6703\u907a\u5931\u3002\u61c9\u4fc3\u9032\u5e73\u7b49\u53c3\u8207\u3002<\/li>\n<li><strong> \u505c\u6eef\u4e0d\u524d\uff1a<\/strong> SWOT \u5206\u6790\u4e0d\u662f\u4e00\u6b21\u6027\u7684\u4e8b\u4ef6\u3002\u5e02\u5834\u72c0\u6cc1\u6703\u8b8a\u52d5\uff0c\u4f60\u7684\u5206\u6790\u4e5f\u5fc5\u9808\u8ddf\u8457\u8abf\u6574\u3002<\/li>\n<\/ul>\n<h2> \u8868\u683c\uff1a\u884c\u52d5\u8a08\u756b\u7bc4\u672c<\/h2>\n<p> 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