{"id":157,"date":"2026-04-03T22:42:08","date_gmt":"2026-04-03T22:42:08","guid":{"rendered":"https:\/\/www.hi-posts.com\/tw\/bridging-research-design-journey-maps\/"},"modified":"2026-04-03T22:42:08","modified_gmt":"2026-04-03T22:42:08","slug":"bridging-research-design-journey-maps","status":"publish","type":"post","link":"https:\/\/www.hi-posts.com\/tw\/bridging-research-design-journey-maps\/","title":{"rendered":"\u900f\u904e\u65c5\u7a0b\u5730\u5716\u5f4c\u5408\u7814\u7a76\u8207\u8a2d\u8a08\u4e4b\u9593\u7684\u5dee\u8ddd"},"content":{"rendered":"<p>\u5728\u73fe\u4ee3\u7522\u54c1\u958b\u767c\u4e2d\uff0c\u6536\u96c6\u6d1e\u5bdf\u7684\u5718\u968a\u8207\u5275\u9020\u89e3\u6c7a\u65b9\u6848\u7684\u5718\u968a\u4e4b\u9593\u5b58\u5728\u6301\u7e8c\u7684\u6469\u64e6\u3002\u7814\u7a76\u4eba\u54e1\u6536\u96c6\u6578\u64da\u3001\u8a2a\u8ac7\u5167\u5bb9\u8207\u5206\u6790\u8cc7\u6599\uff0c\u800c\u8a2d\u8a08\u5e2b\u5247\u6253\u9020\u4ecb\u9762\u3001\u6d41\u7a0b\u8207\u4e92\u52d5\u3002\u7576\u9019\u5169\u500b\u5718\u968a\u7121\u6cd5\u4f7f\u7528\u76f8\u540c\u7684\u8a9e\u8a00\u6e9d\u901a\u6642\uff0c\u5bf6\u8cb4\u7684\u8cc7\u8a0a\u4fbf\u6703\u907a\u5931\uff0c\u6700\u7d42\u7522\u54c1\u5f80\u5f80\u7121\u6cd5\u9054\u6210\u9810\u671f\u76ee\u6a19\u3002\u5ba2\u6236\u65c5\u7a0b\u5730\u5716\u5728\u6b64\u904e\u7a0b\u4e2d\u626e\u6f14\u95dc\u9375\u7684\u7ffb\u8b6f\u89d2\u8272\u3002\u5b83\u5c07\u539f\u59cb\u8cc7\u6599\u8f49\u5316\u70ba\u96d9\u65b9\u90fd\u80fd\u7406\u89e3\u3001\u53c3\u8003\u4e26\u63a1\u53d6\u884c\u52d5\u7684\u8996\u89ba\u6558\u4e8b\u3002<\/p>\n<p>\u672c\u6307\u5357\u63a2\u8a0e\u5982\u4f55\u6709\u6548\u904b\u7528\u65c5\u7a0b\u5730\u5716\uff0c\u5c07\u7814\u7a76\u767c\u73fe\u8207\u8a2d\u8a08\u6c7a\u7b56\u5c0d\u9f4a\u3002\u6211\u5011\u5c07\u6aa2\u8996\u5730\u5716\u7684\u7d50\u69cb\u3001\u6240\u9700\u7684\u7279\u5b9a\u8cc7\u6599\uff0c\u4ee5\u53ca\u78ba\u4fdd\u6d1e\u5bdf\u80fd\u5e36\u4f86\u5be6\u969b\u6210\u679c\u6240\u9700\u7684\u5354\u4f5c\u6d41\u7a0b\u3002\u76ee\u6a19\u4e0d\u50c5\u662f\u88fd\u4f5c\u4e00\u4efd\u6587\u4ef6\uff0c\u66f4\u662f\u5efa\u7acb\u5c0d\u4f7f\u7528\u8005\u7684\u5171\u540c\u7406\u89e3\u3002<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img alt=\"Hand-drawn infographic illustrating how customer journey maps bridge research and design teams, featuring a visual timeline with emotional curves, touchpoints, user actions, and collaborative workshop elements to align data insights with design decisions\" decoding=\"async\" src=\"https:\/\/www.hi-posts.com\/wp-content\/uploads\/2026\/04\/journey-map-bridge-research-design-infographic.jpg\"\/><\/figure>\n<\/div>\n<h2>\ud83c\udf09 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\u7b2c\u4e8c\u968e\u6bb5\uff1a\u8f49\u8b6f\u70ba\u8a2d\u8a08<\/h2>\n<p>\u8cc7\u6599\u6536\u96c6\u5b8c\u7562\u5f8c\uff0c\u4e0b\u4e00\u6b65\u662f\u6574\u5408\u3002\u9019\u5305\u62ec\u5c07\u8cc7\u8a0a\u6574\u7406\u6210\u4e00\u500b\u9023\u8cab\u7684\u6545\u4e8b\uff0c\u7a81\u986f\u4f7f\u7528\u8005\u7d93\u9a57\u4e2d\u7684\u9ad8\u5cf0\u8207\u4f4e\u8c37\u3002\u9019\u500b\u968e\u6bb5\u6b63\u662f\u7814\u7a76\u8207\u8a2d\u8a08\u4e4b\u9593\u7684\u5dee\u8ddd\u958b\u59cb\u7e2e\u5c0f\u7684\u6642\u523b\u3002<\/p>\n<h3>\u5b9a\u7fa9\u4f7f\u7528\u8005\u89d2\u8272<\/h3>\n<p>\u6bcf\u5f35\u65c5\u7a0b\u5730\u5716\u90fd\u5c6c\u65bc\u7279\u5b9a\u7684\u4f7f\u7528\u8005\u89d2\u8272\u3002\u65b0\u4f7f\u7528\u8005\u7684\u5730\u5716\u8207\u9ad8\u968e\u4f7f\u7528\u8005\u7684\u5730\u5716\u6709\u986f\u8457\u5dee\u7570\u3002\u78ba\u4fdd\u4f7f\u7528\u8005\u89d2\u8272\u5b9a\u7fa9\u5305\u542b\uff1a<\/p>\n<ul>\n<li>\u4eba\u53e3\u7d71\u8a08\u8cc7\u6599\uff08\u5e74\u9f61\u3001\u5730\u9ede\u3001\u8077\u4f4d\uff09<\/li>\n<li>\u76ee\u6a19\u8207\u52d5\u6a5f<\/li>\n<li>\u6280\u8853\u719f\u7df4\u5ea6<\/li>\n<li>\u4f7f\u7528\u60c5\u5883\uff08\u884c\u52d5\u88dd\u7f6e\u3001\u684c\u9762\u3001\u79fb\u52d5\u4e2d\uff09<\/li>\n<\/ul>\n<h3>\u7e6a\u88fd\u60c5\u611f\u66f2\u7dda<\/h3>\n<p>\u65c5\u7a0b\u5730\u5716\u6700\u5177\u5a01\u529b\u7684\u7279\u9ede\u4e4b\u4e00\u5c31\u662f\u60c5\u611f\u66f2\u7dda\u3002\u9019\u80fd\u5c07\u4f7f\u7528\u8005\u5728\u6574\u500b\u65c5\u7a0b\u4e2d\u7684\u6eff\u610f\u5ea6\u53ef\u8996\u5316\u3002\u9019\u6709\u52a9\u65bc\u8a2d\u8a08\u5e2b\u540c\u7406\u4f7f\u7528\u8005\u7684\u56f0\u5883\u3002<\/p>\n<p>\u5c0b\u627e\uff1a<\/p>\n<ul>\n<li><strong>\u75db\u9ede\uff1a<\/strong> \u66f2\u7dda\u4f55\u6642\u4e0b\u964d\uff1f\u662f\u4ec0\u9ebc\u5c0e\u81f4\u4e86\u632b\u6298\u611f\uff1f<\/li>\n<li><strong> \u6eff\u610f\u9ede\uff1a<\/strong> \u66f2\u7dda\u4f55\u6642\u4e0a\u5347\uff1f\u662f\u4ec0\u9ebc\u5275\u9020\u4e86\u6b63\u9762\u8a18\u61b6\uff1f<\/li>\n<li><strong> \u4e2d\u7acb\u5340\u57df\uff1a<\/strong> \u4f7f\u7528\u8005\u4f55\u6642\u611f\u5230\u7121\u611f\uff1f\u9019\u53ef\u4ee5\u6539\u5584\u55ce\uff1f<\/li>\n<\/ul>\n<h3>\u8b58\u5225\u63a5\u89f8\u9ede<\/h3>\n<p>\u63a5\u89f8\u9ede\u662f\u4f7f\u7528\u8005\u8207\u7522\u54c1\u4e4b\u9593\u63a5\u89f8\u7684\u6642\u523b\u3002\u9019\u4e9b\u53ef\u4ee5\u662f\u6578\u4f4d\u7684\uff08\u6309\u4e00\u4e0b\u6309\u9215\u3001\u4e00\u5c01\u96fb\u5b50\u90f5\u4ef6\uff09\u6216\u5be6\u9ad4\u7684\uff08\u96fb\u8a71\u901a\u8a71\u3001\u5305\u88f9\u9001\u9054\uff09\u3002\u7e6a\u88fd\u9019\u4e9b\u63a5\u89f8\u9ede\u80fd\u78ba\u4fdd\u8a2d\u8a08\u6db5\u84cb\u6574\u500b\u751f\u614b\u7cfb\u7d71\uff0c\u800c\u4e0d\u50c5\u50c5\u662f\u61c9\u7528\u7a0b\u5f0f\u4ecb\u9762\u3002<\/p>\n<ul>\n<li><strong>\u81ea\u6709\u7ba1\u9053\uff1a<\/strong> 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