{"id":228,"date":"2026-03-27T02:50:32","date_gmt":"2026-03-27T02:50:32","guid":{"rendered":"https:\/\/www.hi-posts.com\/ja\/using-swot-data-to-validate-business-model\/"},"modified":"2026-03-27T02:50:32","modified_gmt":"2026-03-27T02:50:32","slug":"using-swot-data-to-validate-business-model","status":"publish","type":"post","link":"https:\/\/www.hi-posts.com\/ja\/using-swot-data-to-validate-business-model\/","title":{"rendered":"SWOT\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u691c\u8a3c\u3059\u308b"},"content":{"rendered":"<p>\u30d3\u30b8\u30cd\u30b9\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u306f\u3001\u512a\u308c\u305f\u30a2\u30a4\u30c7\u30a2\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\u3067\u3059\u3002\u57fa\u76e4\u3068\u306a\u308b\u30e2\u30c7\u30eb\u304c\u5b9f\u73fe\u53ef\u80fd\u3067\u3001\u6301\u7d9a\u53ef\u80fd\u3067\u3042\u308a\u3001\u5e02\u5834\u306e\u73fe\u5b9f\u3068\u6574\u5408\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306e\u69cb\u9020\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3067\u3059\u3002\u3053\u306e\u8a55\u4fa1\u306b\u304a\u3044\u3066\u6700\u3082\u9577\u671f\u9593\u306b\u308f\u305f\u3063\u3066\u4f7f\u308f\u308c\u7d9a\u3051\u3066\u3044\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304cSWOT\u5206\u6790\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u591a\u304f\u306e\u7d44\u7e54\u306fSWOT\u3092\u9759\u7684\u306a\u4f5c\u696d\u3068\u6349\u3048\u3001\u52d5\u7684\u306a\u691c\u8a3c\u30c4\u30fc\u30eb\u3068\u3057\u3066\u6d3b\u7528\u3057\u3066\u3044\u307e\u305b\u3093\u3002\u3053\u306e\u30ac\u30a4\u30c9\u3067\u306f\u3001SWOT\u30c7\u30fc\u30bf\u3092\u53b3\u5bc6\u306b\u6d3b\u7528\u3057\u3066\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u691c\u8a3c\u3059\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u3001\u5185\u90e8\u306e\u80fd\u529b\u304c\u5916\u90e8\u306e\u6a5f\u4f1a\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u5b9f\u306b\u3057\u307e\u3059\u3002<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img alt=\"Infographic illustrating how to use SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to validate a business model, featuring a 2x2 SWOT matrix with internal\/external factors, visual mapping connections to seven business model elements including value proposition and revenue streams, a 4-step validation cycle showing data collection, hypothesis formulation, testing, and iteration, plus a best practices checklist with five action-oriented principles, all rendered in vibrant hand-drawn marker illustration style on 16:9 widescreen layout for presentations and web content\" decoding=\"async\" src=\"https:\/\/www.hi-posts.com\/wp-content\/uploads\/2026\/03\/swot-business-model-validation-infographic-marker-style.jpg\"\/><\/figure>\n<\/div>\n<h2>\ud83d\udccc 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\u5916\u90e8\u8981\u56e0\u306e\u5206\u6790\uff1a\u6a5f\u4f1a\u3068\u8105\u5a01<\/h2>\n<p>\u5916\u90e8\u5206\u6790\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u304c\u904b\u55b6\u3055\u308c\u308b\u74b0\u5883\u3092\u691c\u8a0e\u3057\u307e\u3059\u3002\u5e02\u5834\u306e\u52d5\u5411\u3092\u8003\u616e\u3057\u306a\u3044\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306f\u3001\u7802\u306e\u4e0a\u306b\u5efa\u3066\u3089\u308c\u305f\u3082\u306e\u306b\u3059\u304e\u307e\u305b\u3093\u3002\u3053\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3067\u306f\u3001\u5e02\u5834\u9069\u5408\u6027\u306e\u59a5\u5f53\u6027\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n<h3>\ud83d\ude80 \u6a5f\u4f1a\u306e\u6d3b\u7528<\/h3>\n<p>\u6a5f\u4f1a\u3068\u306f\u3001\u6d3b\u7528\u53ef\u80fd\u306a\u5916\u90e8\u74b0\u5883\u3092\u6307\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u3057\u3070\u3057\u3070\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306e\u6210\u9577\u7269\u8a9e\u3092\u727d\u5f15\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>\u5e02\u5834\u52d5\u5411\uff1a<\/strong>\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u306f\u3001\u81ea\u793e\u88fd\u54c1\u306b\u6709\u5229\u306a\u65b9\u5411\u3078\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u304b\uff1f<\/li>\n<li><strong>\u898f\u5236\u306e\u5909\u5316\uff1a<\/strong>\u65b0\u3057\u3044\u6cd5\u5f8b\u304c\u65b0\u305f\u306a\u5e02\u5834\u3092\u958b\u304f\u304b\u3001\u969c\u58c1\u3092\u64a4\u5ec3\u3057\u307e\u3059\u304b\uff1f<\/li>\n<li><strong>\u6280\u8853\u7684\u5909\u5316\uff1a<\/strong>\u65b0\u3057\u3044\u30c4\u30fc\u30eb\u306f\u30b3\u30b9\u30c8\u3092\u524a\u6e1b\u3057\u305f\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u305f\u308a\u3067\u304d\u307e\u3059\u304b\uff1f<\/li>\n<li><strong>\u7af6\u5408\u306e\u5931\u6557\uff1a<\/strong>\u7af6\u5408\u304c\u9700\u8981\u306b\u5bfe\u5fdc\u3067\u304d\u305a\u3001\u53c2\u5165\u306e\u9699\u9593\u304c\u751f\u307e\u308c\u3066\u3044\u307e\u3059\u304b\uff1f<\/li>\n<\/ul>\n<p>\u691c\u8a3c\u306e\u305f\u3081\u306b\u3001\u6a5f\u4f1a\u306f\u5177\u4f53\u7684\u3067\u6642\u9593\u5236\u9650\u306e\u3042\u308b\u3082\u306e\u3067\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u300c\u6210\u9577\u4e2d\u306e\u5e02\u5834\u300d\u3068\u3044\u3046\u8868\u73fe\u306f\u3042\u307e\u308a\u306b\u6f20\u7136\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u300c\u898f\u5236\u306e\u5909\u66f4\u306b\u3088\u308a\u3001\u7279\u5b9a\u306e\u30cb\u30c3\u30c1\u5e02\u5834\u3067\u5e74\u959315\uff05\u306e\u6210\u9577\u304c\u898b\u8fbc\u307e\u308c\u308b\u300d\u306f\u3001\u5b9f\u884c\u53ef\u80fd\u306a\u30c7\u30fc\u30bf\u3067\u3059\u3002<\/p>\n<h3>\ud83d\udee1\ufe0f \u8105\u5a01\u306e\u7ba1\u7406<\/h3>\n<p>\u8105\u5a01\u3068\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u3092\u8105\u304b\u3059\u53ef\u80fd\u6027\u306e\u3042\u308b\u5916\u90e8\u30ea\u30b9\u30af\u3067\u3059\u3002\u3053\u308c\u3089\u3092\u7121\u8996\u3059\u308b\u3053\u3068\u306f\u3001\u30e2\u30c7\u30eb\u3092\u7121\u52b9\u306b\u3059\u308b\u6700\u3082\u901f\u3044\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n<ul>\n<li><strong>\u7af6\u4e89\u5727\u529b\uff1a<\/strong>\u5927\u624b\u65e2\u5b58\u4f01\u696d\u304c\u81ea\u793e\u306e\u9818\u57df\u306b\u53c2\u5165\u3059\u308b\u53ef\u80fd\u6027\u306f\u3042\u308a\u307e\u3059\u304b\uff1f<\/li>\n<li><strong>\u7d4c\u6e08\u306e\u4e0d\u6cc1\uff1a<\/strong>\u3053\u306e\u88fd\u54c1\u306f\u3001\u4e0d\u6cc1\u6642\u306b\u524a\u6e1b\u3055\u308c\u308b\u9ad8\u7d1a\u54c1\u3067\u3059\u304b\uff1f<\/li>\n<li><strong>\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u306e\u6df7\u4e71\uff1a<\/strong>\u30e2\u30c7\u30eb\u306f\u539f\u6750\u6599\u306e\u5358\u4e00\u4f9b\u7d66\u6e90\u306b\u4f9d\u5b58\u3057\u3066\u3044\u307e\u3059\u304b\uff1f<\/li>\n<li><strong>\u9867\u5ba2\u306e\u55dc\u597d\u306e\u5909\u5316\uff1a<\/strong>\u30b3\u30a2\u306a\u30cb\u30fc\u30ba\u306f\u307e\u3060\u95a2\u4fc2\u304c\u3042\u308b\u304b\uff1f<\/li>\n<\/ul>\n<p>\u691c\u8a3c\u306b\u306f\u30b9\u30c8\u30ec\u30b9\u30c6\u30b9\u30c8\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u7279\u5b9a\u306e\u8105\u5a01\u304c\u73fe\u308c\u305f\u5834\u5408\u3001\u30d3\u30b8\u30cd\u30b9\u306f\u5b58\u7d9a\u3067\u304d\u308b\u304b\uff1f\u7b54\u3048\u304c\u30ce\u30fc\u3067\u3042\u308c\u3070\u3001\u30e2\u30c7\u30eb\u306e\u518d\u69cb\u7bc9\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<h2>\ud83d\udcca SWOT\u3092\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u8981\u7d20\u306b\u30de\u30c3\u30d4\u30f3\u30b0\u3059\u308b<\/h2>\n<p>\u672c\u5f53\u306b\u691c\u8a3c\u3059\u308b\u306b\u306f\u3001SWOT\u306e4\u3064\u306e\u9818\u57df\u3092\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306e\u5177\u4f53\u7684\u306a\u8981\u7d20\u306b\u7d50\u3073\u3064\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u89b3\u5bdf\u306e\u30ea\u30b9\u30c8\u3067\u306f\u306a\u304f\u3001\u8a3c\u62e0\u306e\u30de\u30c8\u30ea\u30af\u30b9\u304c\u4f5c\u6210\u3055\u308c\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u8868\u306f\u3001\u3053\u308c\u3089\u306e\u8981\u7d20\u3092\u76f8\u4e92\u306b\u53c2\u7167\u3059\u308b\u65b9\u6cd5\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u8981\u7d20<\/th>\n<th>SWOT\u3068\u306e\u95a2\u9023<\/th>\n<th>\u691c\u8a3c\u306e\u8cea\u554f<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u30d0\u30ea\u30e5\u30fc\u30d7\u30ed\u30dd\u30b8\u30b7\u30e7\u30f3<\/td>\n<td>\u5f37\u307f\u3068\u6a5f\u4f1a<\/td>\n<td>\u79c1\u305f\u3061\u306e\u5f37\u307f\u304c\u3001\u9867\u5ba2\u306b\u7d04\u675f\u3059\u308b\u5185\u5bb9\u3092\u5b9f\u73fe\u3067\u304d\u308b\u304b\uff1f<\/td>\n<\/tr>\n<tr>\n<td>\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8<\/td>\n<td>\u6a5f\u4f1a\u3068\u8105\u5a01<\/td>\n<td>\u6210\u9577\u3057\u3066\u3044\u308b\u304b\u3001\u7e2e\u5c0f\u3057\u3066\u3044\u308b\u304b\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3066\u3044\u308b\u304b\uff1f<\/td>\n<\/tr>\n<tr>\n<td>\u53ce\u76ca\u6e90<\/td>\n<td>\u5f37\u307f\u3068\u5f31\u307f<\/td>\n<td>\u4fa1\u683c\u8a2d\u5b9a\u529b\u3068\u53ce\u76ca\u5316\u306e\u4ed5\u7d44\u307f\u3092\u6301\u3061\u3001\u4fa1\u5024\u3092\u7372\u5f97\u3067\u304d\u308b\u304b\uff1f<\/td>\n<\/tr>\n<tr>\n<td>\u4e3b\u8981\u306a\u30ea\u30bd\u30fc\u30b9<\/td>\n<td>\u5f37\u307f\u3068\u5f31\u307f<\/td>\n<td>\u5fc5\u8981\u306a\u30ea\u30bd\u30fc\u30b9\u306f\u5165\u624b\u53ef\u80fd\u304b\u3001\u307e\u305f\u306f\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u826f\u3044\u304b\uff1f<\/td>\n<\/tr>\n<tr>\n<td>\u4e3b\u8981\u306a\u6d3b\u52d5<\/td>\n<td>\u5f31\u307f\u3068\u8105\u5a01<\/td>\n<td>\u5185\u90e8\u306e\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u306b\u5f15\u3063\u304b\u304b\u3089\u305a\u306b\u3053\u308c\u3089\u306e\u6d3b\u52d5\u3092\u5b9f\u884c\u3067\u304d\u308b\u304b\uff1f<\/td>\n<\/tr>\n<tr>\n<td>\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7<\/td>\n<td>\u6a5f\u4f1a\u3068\u5f31\u307f<\/td>\n<td>\u5185\u90e8\u306e\u5f31\u307f\u3092\u88dc\u3046\u305f\u3081\u306b\u30d1\u30fc\u30c8\u30ca\u30fc\u304c\u5fc5\u8981\u304b\uff1f<\/td>\n<\/tr>\n<tr>\n<td>\u30b3\u30b9\u30c8\u69cb\u9020<\/td>\n<td>\u5f37\u307f\u3068\u8105\u5a01<\/td>\n<td>\u53ce\u76ca\u304c\u4e0b\u304c\u3063\u305f\u5834\u5408\u3001\u56fa\u5b9a\u8cbb\u306f\u6301\u7d9a\u53ef\u80fd\u304b\uff1f<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u3053\u306e\u30de\u30c3\u30d4\u30f3\u30b0\u306f\u3001\u53b3\u5bc6\u306a\u691c\u8a3c\u3092\u5f37\u3044\u308b\u3002\u305f\u3068\u3048\u3070\u3001\u30d0\u30ea\u30e5\u30fc\u30d7\u30ed\u30dd\u30b8\u30b7\u30e7\u30f3\u304c\u300c24\u6642\u9593\u914d\u9001\u300d\u306b\u4f9d\u5b58\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u5f37\u307f\u306b\u306f\u7269\u6d41\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3001\u307e\u305f\u306f\u305d\u306e\u914d\u9001\u304c\u53ef\u80fd\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u305d\u308c\u304c\u5f31\u307f\u3067\u3042\u308b\u306a\u3089\u3070\u3001\u305d\u306e\u80fd\u529b\u304c\u69cb\u7bc9\u3055\u308c\u308b\u307e\u3067\u306f\u3001\u30d0\u30ea\u30e5\u30fc\u30d7\u30ed\u30dd\u30b8\u30b7\u30e7\u30f3\u306f\u7121\u52b9\u3067\u3042\u308b\u3002<\/p>\n<h2>\ud83d\udd04 \u691c\u8a3c\u30d7\u30ed\u30bb\u30b9\uff1a\u30b9\u30c6\u30c3\u30d7\u30d0\u30a4\u30b9\u30c6\u30c3\u30d7<\/h2>\n<p>\u691c\u8a3c\u306e\u305f\u3081\u306eSWOT\u5206\u6790\u306f\u4e00\u5ea6\u9650\u308a\u306e\u51fa\u6765\u4e8b\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30c7\u30fc\u30bf\u53ce\u96c6\u3001\u4eee\u8aac\u691c\u8a3c\u3001\u53cd\u5fa9\u3092\u7d71\u5408\u3059\u308b\u30b5\u30a4\u30af\u30eb\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002<\/p>\n<h3>1. \u30c7\u30fc\u30bf\u53ce\u96c6\u3068\u8abf\u9054<\/h3>\n<p>\u4e3b\u89b3\u7684\u306a\u610f\u898b\u306f\u504f\u3063\u305fSWOT\u30de\u30c8\u30ea\u30af\u30b9\u3092\u751f\u307f\u51fa\u3057\u307e\u3059\u3002\u691c\u8a3c\u306b\u306f\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u3067\u3059\u3002\u4ee5\u4e0b\u306e\u30bd\u30fc\u30b9\u3092\u542b\u3081\u308b\u3079\u304d\u3067\u3059\uff1a<\/p>\n<ul>\n<li><strong>\u5185\u90e8\u6307\u6a19\uff1a<\/strong> \u58f2\u4e0a\u30c7\u30fc\u30bf\u3001\u96e2\u8131\u7387\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306e\u30c1\u30b1\u30c3\u30c8\u3001\u904b\u7528\u30ed\u30b0\u3002<\/li>\n<li><strong>\u5e02\u5834\u8abf\u67fb\uff1a<\/strong> \u696d\u754c\u30ec\u30dd\u30fc\u30c8\u3001\u7af6\u5408\u306e\u4fa1\u683c\u8868\u3001\u30c8\u30ec\u30f3\u30c9\u5206\u6790\u3002<\/li>\n<li><strong>\u9867\u5ba2\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\uff1a<\/strong> \u30b5\u30fc\u30d9\u30a4\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u5229\u7528\u72b6\u6cc1\u306e\u5206\u6790\u3002<\/li>\n<li><strong>\u8ca1\u52d9\u4e88\u6e2c\uff1a<\/strong> \u30ad\u30e3\u30c3\u30b7\u30e5\u30d5\u30ed\u30fc\u30fb\u30e2\u30c7\u30eb\u3068\u640d\u76ca\u5206\u5c90\u70b9\u5206\u6790\u3002<\/li>\n<\/ul>\n<p>SWOT\u30de\u30c8\u30ea\u30af\u30b9\u306e\u3059\u3079\u3066\u306e\u9805\u76ee\u304c\u8a3c\u62e0\u306b\u3088\u3063\u3066\u88cf\u4ed8\u3051\u3089\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u8a3c\u62e0\u304c\u898b\u3064\u304b\u3089\u306a\u3044\u4e3b\u5f35\u306f\u3001\u4e8b\u5b9f\u3067\u306f\u306a\u304f\u4eee\u5b9a\u3067\u3059\u3002<\/p>\n<h3>2. \u4eee\u8aac\u306e\u69cb\u7bc9<\/h3>\n<p>\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u305f\u5f8c\u306f\u3001SWOT\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u691c\u8a3c\u53ef\u80fd\u306a\u4eee\u8aac\u306b\u5909\u63db\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5206\u6790\u306f\u8a18\u8ff0\u7684\u304b\u3089\u4e88\u6e2c\u7684\u3078\u3068\u79fb\u884c\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>\u4eee\u8aac\u306e\u4f8b\uff1a<\/strong> \u300c\u3082\u3057\u904b\u7528\u30b3\u30b9\u30c8\u309210\uff05\u524a\u6e1b\u3059\u308c\u3070\uff08\u5f37\u307f\uff09\u3001\u4fa1\u683c\u30925\uff05\u5f15\u304d\u4e0b\u3052\u308b\u3053\u3068\u3067\u4fa1\u683c\u611f\u53d7\u6027\u306e\u9ad8\u3044\u5c64\u3092\u7372\u5f97\u3067\u304d\u308b\uff08\u6a5f\u4f1a\uff09\u3002\u300d<\/li>\n<li><strong>\u4eee\u8aac\u306e\u4f8b\uff1a<\/strong> \u300c\u3082\u3057\u7af6\u5408\u304c\u4fa1\u683c\u3092\u5f15\u304d\u4e0b\u3052\u308c\u3070\uff08\u8105\u5a01\uff09\u3001\u5f53\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\uff08\u5f37\u307f\uff09\u306b\u3088\u308a\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387\u309280\uff05\u4ee5\u4e0a\u7dad\u6301\u3067\u304d\u308b\u3002\u300d<\/li>\n<\/ul>\n<h3>3. \u691c\u8a3c\u3068\u5b9f\u9a13<\/h3>\n<p>\u672c\u683c\u7684\u306a\u5b9f\u88c5\u306e\u524d\u306b\u3001\u3053\u308c\u3089\u306e\u4eee\u8aac\u3092\u691c\u8a3c\u3059\u308b\u305f\u3081\u306b\u5c0f\u898f\u6a21\u306a\u5b9f\u9a13\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u30ea\u30b9\u30af\u3092\u6700\u5c0f\u9650\u306b\u6291\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li><strong>A\/B\u30c6\u30b9\u30c8\uff1a<\/strong> \u3055\u307e\u3056\u307e\u306a\u4fa1\u5024\u63d0\u6848\u3092\u30c6\u30b9\u30c8\u3057\u3001\u3069\u308c\u304c\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/li>\n<li><strong>\u30d1\u30a4\u30ed\u30c3\u30c8\u30d7\u30ed\u30b0\u30e9\u30e0\uff1a<\/strong> \u9650\u5b9a\u7684\u306a\u5730\u57df\u307e\u305f\u306f\u9867\u5ba2\u5c64\u306b\u5c55\u958b\u3059\u308b\u3002<\/li>\n<li><strong>\u8ca1\u52d9\u30e2\u30c7\u30eb\uff1a<\/strong> \u8105\u5a01\u304c\u53ce\u76ca\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3092\u30b7\u30df\u30e5\u30ec\u30fc\u30c8\u3059\u308b\u3002<\/li>\n<\/ul>\n<h3>4. \u53cd\u5fa9\u3068\u6539\u5584<\/h3>\n<p>\u5b9f\u9a13\u306e\u7d50\u679c\u3092\u3082\u3068\u306bSWOT\u5206\u6790\u3092\u66f4\u65b0\u3059\u308b\u3002\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306f\u52d5\u7684\u306a\u3082\u306e\u3067\u3042\u308b\u3002\u5e02\u5834\u304c\u5909\u5316\u3059\u308b\u306b\u3064\u308c\u3066\u3001\u5f37\u307f\u3084\u8105\u5a01\u3082\u5909\u5316\u3059\u308b\u3002\u691c\u8a3c\u30d7\u30ed\u30bb\u30b9\u306f\u7d99\u7d9a\u7684\u3067\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002<\/p>\n<ul>\n<li><strong>\u30c7\u30fc\u30bf\u306e\u66f4\u65b0\uff1a<\/strong> \u6307\u6a19\u3092\u56db\u534a\u671f\u3054\u3068\u306b\u66f4\u65b0\u3059\u308b\u3002<\/li>\n<li><strong>\u512a\u5148\u9806\u4f4d\u306e\u898b\u76f4\u3057\uff1a<\/strong>\u6628\u5e74\u306f\u5f31\u307f\u3060\u3063\u305f\u3082\u306e\u304c\u3001\u65b0\u3057\u3044\u6280\u8853\u306e\u5f71\u97ff\u3067\u4eca\u5e74\u306f\u5f37\u307f\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/li>\n<li><strong>\u6226\u7565\u306e\u8abf\u6574\uff1a<\/strong>\u30c7\u30fc\u30bf\u304c\u5143\u306e\u4eee\u5b9a\u304c\u8aa4\u308a\u3067\u3042\u3063\u305f\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u8ee2\u63db\u3059\u308b\u3002<\/li>\n<\/ul>\n<h2>\u26a0\ufe0f SWOT\u691c\u8a3c\u306b\u304a\u3051\u308b\u4e00\u822c\u7684\u306a\u843d\u3068\u3057\u7a74<\/h2>\n<p>\u69cb\u9020\u5316\u3055\u308c\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u63a1\u7528\u3057\u3066\u3082\u3001\u8aa4\u308a\u306f\u767a\u751f\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002\u3053\u308c\u3089\u306e\u843d\u3068\u3057\u7a74\u306b\u6c17\u3065\u3044\u3066\u304a\u304f\u3053\u3068\u3067\u3001\u691c\u8a3c\u30d7\u30ed\u30bb\u30b9\u306e\u6574\u5408\u6027\u3092\u4fdd\u3064\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<h3>\ud83e\udde0 \u8a8d\u77e5\u30d0\u30a4\u30a2\u30b9<\/h3>\n<p>\u30c1\u30fc\u30e0\u306f\u3057\u3070\u3057\u3070\u78ba\u8a8d\u30d0\u30a4\u30a2\u30b9\u306e\u7f60\u306b\u9665\u308a\u3001\u5b9f\u969b\u306b\u5b58\u5728\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5b58\u5728\u3057\u3066\u307b\u3057\u3044\u3068\u8003\u3048\u308b\u5f37\u307f\u3092\u5217\u6319\u3059\u308b\u3002\u540c\u69d8\u306b\u3001\u30e2\u30e9\u30eb\u3092\u5b88\u308b\u305f\u3081\u306b\u8105\u5a01\u3092\u8efd\u8996\u3059\u308b\u50be\u5411\u304c\u3042\u308b\u3002\u3053\u308c\u3092\u9632\u3050\u305f\u3081\u306b\uff1a<\/p>\n<ul>\n<li><strong>\u5916\u90e8\u76e3\u67fb\u3092\u6d3b\u7528\u3059\u308b\uff1a<\/strong>\u5229\u5bb3\u95a2\u4fc2\u306e\u306a\u3044\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u3084\u30a2\u30c9\u30d0\u30a4\u30b6\u30fc\u3092\u62db\u304f\u3002<\/li>\n<li><strong>\u60aa\u9b54\u306e\u8a3c\u4eba\u3092\u63a1\u7528\u3059\u308b\uff1a<\/strong>\u30c1\u30fc\u30e0\u30e1\u30f3\u30d0\u30fc\u30921\u4eba\u5272\u308a\u5f53\u3066\u3001\u3059\u3079\u3066\u306e\u80af\u5b9a\u7684\u4e3b\u5f35\u306b\u53cd\u8ad6\u3055\u305b\u308b\u3002<\/li>\n<li><strong>\u30c7\u30fc\u30bf\u306b\u6ce8\u76ee\u3059\u308b\uff1a<\/strong>\u4e3b\u89b3\u7684\u306a\u611f\u899a\u3088\u308a\u3082\u3001\u78ba\u5b9f\u306a\u6570\u5024\u3092\u512a\u5148\u3059\u308b\u3002<\/li>\n<\/ul>\n<h3>\ud83d\udcc5 \u9759\u7684\u5206\u6790<\/h3>\n<p>\u4e00\u5ea6\u4f5c\u6210\u3057\u3066\u68da\u4e0a\u3052\u3059\u308b\u3060\u3051\u306eSWOT\u30de\u30c8\u30ea\u30af\u30b9\u306f\u7121\u610f\u5473\u3067\u3042\u308b\u3002\u5e02\u5834\u306f\u6025\u901f\u306b\u5909\u5316\u3059\u308b\u3002\u6280\u8853\u306e\u5909\u5316\u306b\u3088\u3063\u3066\u3001\u4eca\u65e5\u306e\u5f37\u307f\u304c\u660e\u65e5\u306e\u5f31\u307f\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<ul>\n<li><strong>\u30ec\u30d3\u30e5\u30fc\u65e5\u3092\u8a2d\u5b9a\u3059\u308b\uff1a<\/strong>\u56db\u534a\u671f\u3054\u3068\u306b\u516c\u5f0f\u306aSWOT\u30ec\u30d3\u30e5\u30fc\u3092\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3059\u308b\u3002<\/li>\n<li><strong>\u30b7\u30b0\u30ca\u30eb\u3092\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3059\u308b\uff1a<\/strong>\u7279\u5b9a\u306e\u3057\u304d\u3044\u5024\u3092\u8d85\u3048\u305f\u5834\u5408\u306b\u30ec\u30d3\u30e5\u30fc\u3092\u767a\u52d5\u3059\u308bKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3002<\/li>\n<\/ul>\n<h3>\ud83d\udd17 \u7d50\u3073\u3064\u304d\u306e\u6b20\u5982<\/h3>\n<p>SWOT\u9805\u76ee\u3092\u5b64\u7acb\u3057\u3066\u5217\u6319\u3057\u3066\u3082\u3001\u30e2\u30c7\u30eb\u306e\u691c\u8a3c\u306b\u306f\u306a\u3089\u306a\u3044\u3002\u529b\u306f\u3064\u306a\u304c\u308a\u306b\u5b58\u5728\u3059\u308b\u3002\u7279\u5b9a\u306e\u5f37\u307f\u304c\u7279\u5b9a\u306e\u6a5f\u4f1a\u3092\u6d3b\u304b\u3059\u4ed5\u7d44\u307f\u3092\u8aac\u660e\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002<\/p>\n<ul>\n<li><strong>SO\/ST\/WT\/WT\u6226\u7565\u306e\u4f5c\u6210\uff1a<\/strong>\u4ea4\u5dee\u90e8\u5206\u306b\u57fa\u3065\u3044\u3066\u6226\u7565\u3092\u958b\u767a\u3059\u308b\uff08\u4f8b\uff1a\u5f37\u307f\u3092\u6d3b\u7528\u3057\u3066\u8105\u5a01\u3092\u56de\u907f\u3059\u308b\uff09\u3002<\/li>\n<li><strong>\u53ce\u76ca\u306b\u7d10\u3065\u3051\u308b\uff1a<\/strong>\u3059\u3079\u3066\u306e\u6226\u7565\u7684\u884c\u52d5\u304c\u53ce\u76ca\u307e\u305f\u306f\u30b3\u30b9\u30c8\u306e\u99c6\u52d5\u8981\u56e0\u306b\u7d50\u3073\u3064\u3044\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/li>\n<\/ul>\n<h2>\ud83d\udcbc \u30b1\u30fc\u30b9\u4f8b\uff1aSaaS\u306e\u691c\u8a3c<\/h2>\n<p>\u4f01\u696d\u5e02\u5834\u3078\u306e\u53c2\u5165\u3092\u8a08\u753b\u3057\u3066\u3044\u308b\u4eee\u60f3\u306e\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u30fb\u30a2\u30ba\u30fb\u30a2\u30fb\u30b5\u30fc\u30d3\u30b9\uff08SaaS\uff09\u4f01\u696d\u3092\u60f3\u5b9a\u3059\u308b\u3002SWOT\u691c\u8a3c\u306f\u3069\u306e\u3088\u3046\u306b\u9069\u7528\u3055\u308c\u308b\u304b\uff1f<\/p>\n<p><strong>\u5f37\u307f\uff1a<\/strong> \u30c1\u30fc\u30e0\u306f\u7279\u5b9a\u306e\u696d\u754c\u5206\u91ce\u306b\u304a\u3044\u3066\u6df1\u3044\u7d4c\u9a13\u3092\u6301\u3064\u3002\u88fd\u54c1\u306f\u30e6\u30cb\u30fc\u30af\u306a\u7d71\u5408\u6a5f\u80fd\u3092\u5099\u3048\u3066\u3044\u308b\u3002<\/p>\n<p><strong>\u5f31\u307f\uff1a<\/strong> \u58f2\u4e0a\u30b5\u30a4\u30af\u30eb\u304c\u9577\u3044\u3002\u30b5\u30dd\u30fc\u30c8\u80fd\u529b\u306f\u73fe\u5728\u9650\u3089\u308c\u3066\u3044\u308b\u3002<\/p>\n<p><strong>\u6a5f\u4f1a\uff1a<\/strong> \u7af6\u5408\u4f01\u696d\u304c\u4f4e\u5229\u76ca\u7387\u306e\u305f\u3081\u5782\u76f4\u5e02\u5834\u304b\u3089\u64a4\u9000\u3057\u3066\u3044\u308b\u3002\u65b0\u3057\u3044\u898f\u5236\u306b\u3088\u308a\u3001\u7279\u5b9a\u306e\u30c7\u30fc\u30bf\u51e6\u7406\u6a5f\u80fd\u304c\u6c42\u3081\u3089\u308c\u3066\u3044\u308b\u3002<\/p>\n<p><strong>\u8105\u5a01\uff1a<\/strong> \u5927\u624b\u30c6\u30c3\u30af\u4f01\u696d\u304c\u985e\u4f3c\u306e\u6a5f\u80fd\u3092\u958b\u767a\u3057\u3066\u3044\u308b\u3002\u7d4c\u6e08\u306e\u4e0d\u78ba\u5b9f\u6027\u304cIT\u4e88\u7b97\u306e\u524a\u6e1b\u3092\u5f15\u304d\u8d77\u3053\u3057\u3066\u3044\u308b\u3002<\/p>\n<p><strong>\u691c\u8a3c\u30c1\u30a7\u30c3\u30af\uff1a<\/strong><br \/>\n1. <strong>\u5f37\u307f\u3092\u6a5f\u4f1a\u306b\u30de\u30c3\u30c1\u3055\u305b\u308b\uff1a<\/strong> \u72ec\u81ea\u306e\u7d71\u5408\u6a5f\u80fd\u304c\u65b0\u3057\u3044\u898f\u5236\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u3002\u3053\u308c\u306f\u88fd\u54c1\u3068\u5e02\u5834\u306e\u9069\u5408\u6027\u3092\u691c\u8a3c\u3059\u308b\u3082\u306e\u3067\u3042\u308b\u3002<br \/>\n2. <strong>\u5f31\u307f\u3068\u8105\u5a01\u306b\u5bfe\u51e6\u3059\u308b\uff1a<\/strong> \u9577\u3044\u58f2\u4e0a\u30b5\u30a4\u30af\u30eb\u3068IT\u4e88\u7b97\u306e\u524a\u6e1b\u304c\u91cd\u306a\u308b\u3053\u3068\u306f\u5927\u304d\u306a\u30ea\u30b9\u30af\u3067\u3042\u308b\u3002\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306f\u524d\u6255\u3044\u91d1\u3092\u542b\u3080\u4fa1\u683c\u8a2d\u5b9a\u3092\u8abf\u6574\u3059\u308b\u304b\u3001\u8ca9\u58f2\u30b3\u30b9\u30c8\u3092\u524a\u6e1b\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002<br \/>\n3. <strong>\u7af6\u5408\u3078\u306e\u9632\u5fa1\uff1a<\/strong> \u30c1\u30fc\u30e0\u306e\u7d4c\u9a13\u304c\u3001\u5782\u76f4\u5206\u91ce\u306e\u77e5\u8b58\u3092\u6301\u305f\u306a\u3044\u5927\u624b\u30c6\u30c3\u30af\u4f01\u696d\u306b\u5bfe\u3059\u308b\u9632\u885b\u58c1\u3068\u306a\u308b\u3002<\/p>\n<p> \u3053\u306e\u5206\u6790\u304b\u3089\u3001\u88fd\u54c1\u306f\u5b9f\u73fe\u53ef\u80fd\u3067\u3042\u308b\u3082\u306e\u306e\u3001\u58f2\u4e0a\u30b5\u30a4\u30af\u30eb\u3068\u4e88\u7b97\u30ea\u30b9\u30af\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306e\u8ca1\u52d9\u30e2\u30c7\u30eb\u306e\u8abf\u6574\u304c\u5fc5\u8981\u3067\u3042\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u3002<\/p>\n<h2>\ud83d\udcc8 \u691c\u8a3c\u5f8c\u306e\u6210\u529f\u306e\u6e2c\u5b9a<\/h2>\n<p>SWOT\u30c7\u30fc\u30bf\u3092\u7528\u3044\u3066\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u691c\u8a3c\u3057\u305f\u5f8c\u3001\u305d\u308c\u304c\u3046\u307e\u304f\u3044\u3063\u305f\u304b\u3069\u3046\u304b\u306f\u3069\u3046\u3084\u3063\u3066\u77e5\u308b\u304b\uff1f\u6210\u529f\u306f\u3001\u5b9f\u884c\u304c\u691c\u8a3c\u3055\u308c\u305f\u4eee\u8aac\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3067\u6e2c\u5b9a\u3055\u308c\u308b\u3002<\/p>\n<ul>\n<li><strong>\u4eee\u8aac\u306e\u6210\u7acb\u7387\uff1a<\/strong> \u691c\u8a3c\u3055\u308c\u305f\u4eee\u8aac\u306e\u3046\u3061\u3001\u6642\u9593\u306e\u7d4c\u904e\u3068\u3068\u3082\u306b\u771f\u5b9f\u3067\u3042\u3063\u305f\u3082\u306e\u306f\u3069\u308c\u304f\u3089\u3044\u304b\uff1f<\/li>\n<li><strong>\u56de\u5fa9\u529b\uff1a<\/strong> \u8105\u5a01\u304c\u767a\u751f\u3057\u305f\u969b\u3001\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306f\u5d29\u58ca\u3059\u308b\u3053\u3068\u306a\u304f\u30b7\u30e7\u30c3\u30af\u3092\u5438\u53ce\u3067\u304d\u305f\u304b\uff1f<\/li>\n<li><strong>\u52b9\u7387\u6027\uff1a<\/strong> \u691c\u8a3c\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u4fa1\u5024\u3092\u8ffd\u52a0\u3057\u306a\u3044\u6a5f\u80fd\u3078\u306e\u7121\u99c4\u306a\u652f\u51fa\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u305f\u304b\uff1f<\/li>\n<li><strong>\u6210\u9577\u306e\u5b89\u5b9a\u6027\uff1a<\/strong> \u6307\u6458\u3055\u308c\u305f\u5185\u90e8\u306e\u5f37\u307f\u306b\u57fa\u3065\u3044\u3066\u3001\u6210\u9577\u306f\u6301\u7d9a\u53ef\u80fd\u304b\uff1f<\/li>\n<\/ul>\n<p> \u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u304c\u5916\u90e8\u30b7\u30e7\u30c3\u30af\u306b\u8010\u3048\u3001\u5185\u90e8\u76ee\u6a19\u3092\u9054\u6210\u3067\u304d\u308c\u3070\u3001SWOT\u691c\u8a3c\u306f\u52b9\u679c\u7684\u3067\u3042\u3063\u305f\u3002\u305d\u3046\u3067\u306a\u3051\u308c\u3070\u3001\u65b0\u305f\u306a\u30c7\u30fc\u30bf\u3067\u30b5\u30a4\u30af\u30eb\u304c\u518d\u3073\u59cb\u307e\u308b\u3002<\/p>\n<h2>\ud83d\udee0\ufe0f \u7d71\u5408\u306e\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3068\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h2>\n<p> 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SWOT\u30de\u30c8\u30ea\u30af\u30b9\u306e\u7dad\u6301\u3084\u30bb\u30eb\u3092\u8ca1\u52d9\u30e2\u30c7\u30eb\u306b\u30ea\u30f3\u30af\u3055\u305b\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002<\/li>\n<li><strong>\u30db\u30ef\u30a4\u30c8\u30dc\u30fc\u30c9\uff1a<\/strong>\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u4e2d\u306b\u5f37\u307f\u3068\u6a5f\u4f1a\u306e\u3064\u306a\u304c\u308a\u3092\u53ef\u8996\u5316\u3059\u308b\u306e\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/li>\n<li><strong>\u6587\u66f8\u30ea\u30dd\u30b8\u30c8\u30ea\uff1a<\/strong>SWOT\u306e\u30dd\u30a4\u30f3\u30c8\u3068\u4e00\u7dd2\u306b\u3001\u8a3c\u62e0\uff08\u30c7\u30fc\u30bf\u3001\u30ec\u30dd\u30fc\u30c8\uff09\u3092\u4fdd\u5b58\u3057\u3066\u3001\u5c06\u6765\u306e\u53c2\u7167\u7528\u3068\u3059\u308b\u3002<\/li>\n<\/ul>\n<p>\u30c4\u30fc\u30eb\u306e\u91cd\u8981\u6027\u3088\u308a\u3082\u3001\u30c7\u30fc\u30bf\u3092\u6700\u65b0\u306e\u72b6\u614b\u306b\u4fdd\u3061\u3001\u30d3\u30b8\u30cd\u30b9\u76ee\u6a19\u3068\u7d50\u3073\u3064\u3051\u308b\u3068\u3044\u3046\u898f\u5f8b\u306e\u65b9\u304c\u91cd\u8981\u3067\u3042\u308b\u3002<\/p>\n<h2>\ud83c\udf31 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